In case you were not previously aware, I can confidently say that Ash Pournouri is my hero. After
discovering creating the artist that is the legend known as Avicii, picking up Cazzette on At Night Management, and masterminding the Le7els imprint, Ash has finally linked up with proper distribution over at Island Def Jam, and has revived the 4th & B’Way Record Label, with subsidiary PRMD leading the way with its first release just a few months ago.
Morten is a perfect candidate for the magic Ash loves to create; Morten is an extremely talented musician with far less mainstream recognition than deserved. Morten’s “Look Closer” is exactly the kind of track you would expect from a PRMD release – happy synths, amazing vocals, and the big feel you have come to know and love from the artists associated with Ash & Co. Listen to the track below and buy it immediatly. The Single comes in a Original Extended Mix, Original Extended Instrumental Mix, and Original Radio Mix.
Make sure to keep your eye out for future PRMD releases, which appear to include A Remix EP for the massive Le7els release that was “Echoes” (by Henrik B, Niklas Gustavsson, and Peter Johansson) which will feature remixes from the upcoming American Progressive House artist Spencer Brown & more. Oh, and there’s this little album called “True” by this guy named Avicii which will drop on September 17th.
iTunes: Morten – Look Closer
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