Watch Big Boi’s New Video, “Chocolate”
Big Boi takes fans on another sweet ride through his Boomiverse in “Chocolate,” the latest video off his recently-released third solo album.
Shot in Atlanta, the G Visuals clip begins with General Patton in disguise. Masquerading as a Lyft driver, the OutKast icon gives gorgeous models a ride to the video shoot.
Once there, the clip turns into an artistic and sleek depiction of chocolate, with splashes of milk and chocolate syrup decorating the screen. Meanwhile, the gorgeous models add even more flavor to the visual, allowing the milk and syrup to trickle down their bodies.
The apparent Lyft endorsement (their logo also appears in the video) goes with Big Boi’s lyrics on the Trozé-assisted track. “Take another shot,” he raps. “Consider it a gift / Ain’t no designated driver, we could get a Lyft.”
“Chocolate” follows the videos for “Kill Jill” with Killer Mike and Jeezy and “Mic Jack” with Adam Levine.
Watch Big Boi blow it all on “Chocolate” above.