Kid Cudi Releases Music Video For “Frequency”
Troubled recording artist Kid Cudi had fans left in suspense with the now halted highly-anticipated release of his fifth album titled, Passion, Pain & Demon Slayin’. The album was originally slated to hit all digital streaming services on September 30th; however, several days before, the 32-year-old Cleveland-born alerted fans that the album will not be released as planned but two singles will be available for purchase immediately following. The two singles were the Pharrell-produced, “Surfin'” and “The Frequency”.
Today, Kid Cudi supports the new release with a music visual presentation. Shortly after announcing the album’s delay, Cudi revealed to fans in a press release he will be entering rehab for mental illness. In the press, Cudi updated fans on the new album, notifying them that he checked into rehab upon completing all of his album obligations. Shooting “The Frequency” was one of those obligations.
“The Frequency” was directed by Cudi himself, the video shows the wandering “Day N Nite” hitmaker throughout the dark and gloomy forrest, howling at the moon with his vintage 2008 personality that we all have come to know and love. We got Mike Dean and Plain Pat on the beat. Released only yesterday, “Frequency” has already accumulated over 235k views via YouTube.
Kid Cudi has checked himself into rehab due to his long-time battle with Depression and Suicidal Urges. Cudi revealed in a press release he has been dealing with this mental illness his entire career. Cudi recently lashed out at his mentor Kanye West and fellow 2008 Hip Hop draft class recording artist Drake. Since the rant, Cudi has yet to respond to either Kanye or Drake’s rebutal comments. Kid Cudi signed with Kanye’s G.O.O.D. Music in 2008 and left the label for solo endeavors back in 2013. Kid Cudi has also recently been court ordered to stay away from his daughter’s mother with no contact physically, verbally, mobile, or social media.
The hold up on the fifth album is due to “mixing and master”, Kid Cudi explained, set to be released under Republic Records and Cudi’s Wicked Awesome imprint. There has yet to be any official new release date for the album. Surfin’ and The Frequency are available for download via iTunes.