Eminem Announces New Partnership With Lyric Site Genius
Eminem has announced that he will be investing in and partnering with Genius, the lyric-annotation site that has saved many of us from having no idea what Migos is saying. This move isn’t too surprising, as Eminem’s lyrics have been scrutinized since his first major release in 1999. Eminem commented on his decision to join Genius:
Coming up we would always obsess over the lyrics from our favorite MCs. Picking everything apart, trying to get into their heads. I still do that today and Genius helps to make it a worldwide conversation. Pretty amazing to me.
In addition to annotating his own lyrics, Eminem has enlisted Genius as the official search engine of Eminem.com and all of Shady Records’ online entities.